THE ROLE OF DIGITAL TECHNOLOGIES IN THE "GREENING" OF THE NATIONAL ECONOMY

In recent years, issues of environmental sustainability have become increasingly important in the process of economic development. Global climate change, depletion of natural resources and aggravation of environmental problems require countries to transition to a new, sustainable model of economic development. This article analyzes the role of digital technologies in the process of greening the national economy. The research used analytical, comparative and systematic approaches. The results show that digital technologies make a significant contribution to the formation of a green economy by increasing energy efficiency, rational use of resources and improving environmental monitoring. Also, the digitalization of public administration systems allows for the effective implementation of environmental policy