TEACHING ENGLISH THROUGH GENERATIVE ARTIFICIAL INTELLIGENCE: AN ANALYSIS OF INNOVATIVE INTERNATIONAL APPROACHES IN HIGHER EDUCATION
This article analyzes advanced international practices of integrating generative artificial intelligence technologies into English
language teaching in higher education. The study highlights innovative approaches aimed at personalized learning, development
of communicative competence, and digital transformation of the educational process. Furthermore, the pedagogical effectiveness
of generative AI tools in foreign higher education systems and the prospects for adapting these practices to national educational
contexts are substantiated.
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