THE IMPACT OF RADIO ON THE SOCIALIZATION OF YOUTH

Mass media, radio, youth, socialization

Authors

Radio broadcasting exerts psychological influence on the listener through its unique and distinctive sound, guiding the process of receiving information via hearing and audio reception. Radio relies on the listener’s full imagination, enabling the management of the mind through emotions and feelings. Although the invisibility of radio is considered a disadvantage, it also has positive aspects. This feature is related to the fact that radio forces the individual to think, imagine, and reflect deeply until the end. Therefore, compared to television, these simple characteristics of radio are considered a significant advantage. This article discusses the impact of radio on the socialization of youth, the coverage of youth-related topics in Russian and Uzbek mass media, especially in radio channels, and presents the views of scholars on the challenges and achievements in this area, along with suggestions and solutions.