CHAKANA SAVDO TARMOQLARINI RAQAMLASHTIRISH YOʻNALISHLARI
Kalit so'zlar
https://doi.org/10.65451/iqtisodiyotuzb.v11i13.14137Annotasiya
Chakana savdoda raqamli transformatsiya — bu koʻplab tadbirkorlar uchun murakkab va salmoqli jarayon hisoblanadi. Yillar davomida raqamli tizimlarga oʻtish boʻyicha bosim anʼanaviy “brick-and-mortar” [1] doʻkonlari ustida hukm surib kelmoqda. Ammo bugungi kunda bu jarayondan chetda qolishning iloji yoʻq. Biz mobil savdo, bir marta bosish orqali xarid qilish, shuningdek “hozir xarid qil – keyin toʻla” tamoyiliga asoslangan ilovalar davrida yashayapmiz. Agar anʼanaviy kichik oilaviy biznes Z avlod (Gen Z) asosiy isteʼmolchi guruhiga aylangan sharoitda ham raqobatda mustahkam turadi deb oʻylasak, bu borada jiddiy reallikni tan olishga toʻgʻri keladi. Haqiqat shuki, moslashish vaqti keldi, aks holda ortda qolish xavfi mavjud.
Manbalar
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3. Gu, X. (2024). A Research on Digital Transformation Strategies of Retailing Industry: Based on the Case Analysis of Walmart and Amazon. Advances in Economics, Management and Political Sciences, 76(1), 213–219.
4. Cakir, G., Iftikhar, R., Bielozorov, A., Pourzolfaghar, Z., & Helfert, M. (2021). Omnichannel retailing: Digital transformation of a medium-sized retailer. Journal of Information Technology Teaching Cases. https://doi.org/10.1177/2043886920959803
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6. Roe, M., Spanaki, K., Ioannou, A., Zamani, E., & Giannakis, M. (2022). Drivers and challenges of Internet of Things diffusion in smart stores: A field exploration. arXiv.
7. Adulyasak, Y., Cohen, M. C., Khern-am-nuai, W., & Krause, M. (2023). Retail Analytics in the New Normal: The Influence of Artificial Intelligence and the Covid-19 Pandemic. arXiv.
